Concept: Retail shop in Barbir selling perfume essences Hodema’s involvement Analyzed the competition Developed the concept for “Niche” flagship retail outlet in Beirut Elaborated the project’s feasibility study Assisted in the project’s implementation Set up “Niche” expansion strategy Developed the brand’s strategic expansion and geographical distribution inside Lebanon Performed a financial analysis based on “Niche” expansion plan Elaboration of “Niche” franchise and training manuals

Concept: bakery with a factory and a showroom in Mreijeh Hodema’s involvement Assessed “Al Safa Bakeries” in Mreijeh Elaborated “Al Safa Bakeries” operating and training manuals Assisting in the implementation of “Al Safa Bakeries” operating manuals

Concept: jewelry brand Hodema’s involvement Assessed “By Delcy” boutique and office Set up “By Delcy” expansion strategy Developed the strategic expansion plan and geographical distribution of “By Delcy” outside Lebanon Performed a financial analysis of the projected income based “By Delcy” expansion plan Elaborated “By Delcy” set of operating manuals

Concept: Fine jewelry brand in Lebanon Hodema’s involvement Set up “D.Jihan” expansion strategy Developed the strategic plan and geographical expansion of “D.Jihan” outside Lebanon Elaborated a financial analysis based on “D.Jihan” expansion plan Created “D.Jihan” set of operating manuals

Concept: flagship dance academy Hodema’s involvement: Developed a concept for a flagship dance academy in Beirut Analyzed the competition Elaborated a feasibility study for the project

Concept: luxurious fashion brand that was established since 1997 by fashion designer Zuhair Mourad with currently two boutiques in Beirut and Dubai, a showroom in Paris producing 4 collections per year that are sold as wholesale at retail prices in multi-stores, and a showroom in Sin El Fil for haute couture Hodema’s involvement: Set up “Zuhair Murad” boutique expansion strategy Developed the brand’s strategic plan and geographical expansion outside Lebanon Elaborated a financial analysis based on “Zuhair Murad” boutique expansion plan Elaborated “Zuhair Murad” boutique set of franchise manuals Elaborated “Zuhair Murad” boutique Front of the House (FOH) and Back of the House (BOH) training manuals

Concept: a catering company Hodema’s involvement: Set up “Socrate” expansion strategy Developed the brand’s strategic plan and geographical expansion outside Lebanon Elaborated a financial analysis based on “Socrate” expansion plan Elaborated “Socrate” set of franchise and training manuals

Concept: Pilates studio using reformer beds and unique methods with currently two studios in Ashrafieh, one in Naccache and one in Adma Hodema’s involvement Set up “Posto Nové” expansion strategy Developed the brand’s strategic development and geographical outside Lebanon Elaborated a financial analysis based on “Posto Nové” expansion plan

Concept: Pastry shop and catering Hodema’s involvement Set up “Noura” franchising department Elaborated a strategic expansion strategy and geographical distribution for “Noura” outside Lebanon Elaborated “Noura” set of franchise and training manuals Performed a market study of the pastry and chocolate retail and coffee shops with pastry/bakery/chocolate offering in Cairo, Dubai, Riyadh, Paris and London Developed the concept for “Noura” flagship Food and Beverage outlet

Concept: Gourmet food retail delicatessen Hodema’s involvement Set up “Maison M” expansion strategy Developed the brand’s strategic plan and geographical distribution outside Lebanon Elaborated a financial analysis based on “Maison M” expansion plan Elaborated “Maison M” set of operating manuals Elaborated “Maison M” Front of the House (FOH) and Back of the House (BOH) training manuals

Concept: artisanal ice cream shop Hodema’s involvement Set up “Booza” expansion strategy Developed the brand’s strategic plan and geographical distribution inside and outside Lebanon Elaborated a financial analysis of the projected income based on “Booza” expansion plan Elaborated “Booza” set of franchise and training manuals

Concept: fashion accessories store Hodema’s involvement Set up “SK Bijoux” franchising department Developed the brand’s strategic plan and geographical distribution outside Lebanon Elaborated a financial analysis based on a typical store performance Elaborated “SK Bijoux” set of franchise manuals Elaborated “SK Bijoux” Front of the House (FOH) and Back of the House (BOH) training manuals