Concept: family business with currently a factory and a store in Jisr El Wati, producing kitchens, cupboards and lockers Hodema’s involvement: Setting up “Meker” expansion strategy Developing the strategic plan and geographical expansion of “Meker” outside Lebanon Elaborating the financial analysis of the projected income based on “Meker” expansion plan Elaborating “Meker” set of franchise and training manuals

Concept: retail store selling home furniture and accessories Hodema’s involvement: Setting up “Boutique du Monde” expansion strategy Developing the strategic plan and geographical expansion of “Boutique du Monde” outside Lebanon Elaborating the financial analysis of the projected income based on “Boutique du Monde” expansion plan Elaborating “Boutique du Monde” set of franchise and training manuals

Concept: neighborhood gym in Mar Mikhael Hodema’s involvement: Set up “Athletes Anonymous” expansion strategy Developed the brand’s strategic plan and geographical expansion outside Lebanon Elaborated the financial analysis of the projected income based on “Athletes Anonymous” expansion plan Elaborated “Athletes Anonymous” set of franchise manuals

Concept: luxurious fashion brand by fashion designer Elie Saab, selling Haute Couture, ready-to-wear, ready-to-wear bridal, licensed products (shoes, bags, perfumes, belts, scarves, kids wear, and Elie Saab Maison: rugs, furniture, tiles, tableware), with currently 5 boutiques in Beirut, Paris, Dubai, London and New York Hodema’s involvement: Elaborated “Elie Saab” boutique set of franchise manuals Elaborated “Elie Saab” boutique Front of the House (FOH) and Back of the House (BOH) training manuals

Concept: high-end flower concept in Verdun Hodema’s involvement: Set up “Twist” franchising department Developed the brand’s strategic plan and geographical expansion outside Lebanon Elaborated the project’s financial analysis of the projected franchising income based on a typical shop performance

Concept: high-end artisan pastry and ice cream concept Hodema’s involvement: Evaluated “Emotions” franchisibility Set up “Emotions” franchising department Developed the brand’s strategic plan and geographical expansion outside Lebanon Elaborated the project’s financial analysis of the projected income Elaborated “Emotions” set of franchise and training manuals

Concept: Retail shop selling gourmet foods ranging from organic healthy food items to gluten-free delicacies, as well as catering services Hodema’s involvement Assessed “Aziz” including premises, operations, concept, communication, branding, and marketing strategy, financial performances and strategic vision Set up “Aziz” expansion strategy Developed the brand’s strategic expansion and geographical planning outside Lebanon Elaborated “Aziz financial analysis based on its expansion plan Elaborated “Aziz” set of operating and training manuals Followed-up on the Information technology (IT) manual outsourced to third party

Concept: high-end French artisan ice cream Hodema’s involvement: Evaluated “Le Flocon” franchisability Set up “Le Flocon” franchising department Developed the brand’s strategic plan and geographical expansion outside Lebanon Elaborated the financial analysis of the projected franchising income Elaborated “Le Flocon” set of franchise and training manuals

Concept: ice cream parlour selling Italian gelato with oriental flavors, macaron ice cream, mocha, and lollipops Hodema’s involvement Evaluated “Oh My Gelato!” franchisability Set up “Oh My Gelato!” franchising department Developed the strategic expansion plan and geographical distribution of “Oh My Gelato!” inside and outside Lebanon Performed a financial analysis of the projected franchising income based on a typical outlet performance for “Oh My Gelato!” Elaborated “Oh My Gelato!” set of franchise and training manuals

Concept: retail shop producing and selling artisanal honey Hodema’s involvement Set up “L’Atelier du Miel” franchising department Developed the strategic expansion plan and geographical distribution of “L’Atelier du Miel” inside and outside Lebanon Performed a financial analysis of the projected franchising income based on a typical outlet performance for “L’Atelier du Miel” Elaborated “L’Atelier du Miel” set of franchise and training manuals Assisted in the elaboration of “L’Atelier du Miel” architecture manual

Concept: All-day breakfast shop in Beirut Hodema’s involvement Analyzed the competition Developed the concept for a flagship Food and Beverage outlet in Beirut Elaborated a feasibility study for the project

Concept: automotive retail and quick servicing shop in Tripoli Hodema’s involvement Set up “Dolab” franchising department Developed the brand’s strategic expansion plan and geographical distribution inside and outside Lebanon Elaborated the financial analysis based on a typical outlet performance for “Dolab” Elaborated “Dolab” set of franchise manuals Elaborated “Dolab” Front of the House (FOH) and Back of the House (BOH) training manuals Implemented the brand’s Front of the House (FOH) and Back of the House (BOH) training manuals