Concept: American diner Hodema’s involvement Set up “Divvy” franchising department Developed the brand’s strategic plan and geographical distribution outside Lebanon Elaborated a financial analysis Elaborated “Divvy” set of franchise manuals Elaborated “Divvy” Front of the House (FOH) and Back of the House (BOH) training manuals

Concept: artisanal sourdough bakery in Mar Mikhael Hodema’s involvement Set up “Tusk” franchising department Developed the brand’s strategic plan and geographical distribution outside Lebanon Elaborated a financial analysis Elaborated “Tusk” set of franchise manuals Elaborated “Tusk” Front of the House (FOH) and Back of the House (BOH) training manuals

Concept: coffee shop Hodema’s involvement Developed the concept for a flagship coffee shop outlet in Beirut Elaborated the projects’ feasibility study Assisted in the project’s implementation phase

Concept: kitchen selling Lebanese kibbeh, fine pastries and grape leaves Hodema’s involvement Set up “Youmna’s” franchising department Developed the brand’s strategic plan and geographical distribution outside Lebanon Elaborated a financial analysis Elaborated “Youmna’s” set of franchise manuals Elaborated “Youmna’s” kitchen training manual

Concept: food court in Hamra consisting of six sub-brands: Soul Food (burgers wraps and loaded fries), Taco Diablos (Mexican street food), Aloha Poke (poke bowls and sushi burritos), City Wok (noodles and Chinese dishes), Fiori (Italian pizza, pasta, risotto and lasagna), and Sweet Greens (salads) Hodema’s involvement Set up “Food District” expansion strategy Developed the brand’s strategic plan and geographical distribution outside Lebanon Elaborated a financial analysis based on “Food District” expansion plan Elaborated “Food District” set of franchise manuals Elaborated “Food District” Front of the House (FOH) and Back of the House (BOH) training manuals

Concept: American restaurant Hodema’s involvement Set up “East Village” expansion strategy Developed the brand’s strategic plan and geographical distribution outside Lebanon Elaborated a financial analysis based on “East Village” expansion plan Elaborated “East Village” set of franchise manuals Elaborated “East Village” Front of the House (FOH) and Back of the House (BOH) training manuals

Concept: traditional bakery in Batroun Hodema’s involvement: Set up “Furn Merchak” expansion strategy Developed the strategic plan and geographical expansion of “Furn Merchak” outside Lebanon Elaborated the financial analysis of the projected income based on “Furn Merchak” expansion plan Elaborated a feasibility study for “Furn Merchak” outlet in Gemmayzeh Created “Furn Merchak” set of franchise and training manuals

Concept: sports restaurant and café with currently three outlets in Lebanon located in Dekwaneh, Kaslik and Rayfoun offering international cuisine with shisha Hodema’s involvement: Set up “Pro’s Café” expansion strategy Developed the strategic plan and geographical expansion of “Pro’s Café” outside Lebanon Elaborated the financial analysis of the projected income based on “Pro’s Café” expansion plan

Concept: steakhouse restaurant in Hamra Hodema’s involvement: Developed the concept for “Goodman” outlet in Hamra Elaborated the project’s feasibility study Assisted the client in the implementation phase

Concept: flagship Food and Beverage project in Greater Beirut Hodema’s involvement: Developed the concept for a flagship Food and Beverage outlet in Greater Beirut Elaborated the project’s feasibility study Assisting the client in the implementation phase

Concept: deep fried chicken concept in Mar Mikhael Hodema’s involvement: Set up “Hot Chicks” franchising department Developed the strategic plan and geographical expansion of “Hot Chicks” outside Lebanon Elaborated the financial analysis of the projected franchising income Elaborated “Hot Chicks” set of franchise and training manuals

Concept: Lebanese restaurant in Aannaya Hodema’s involvement: Set up “Ayloul” expansion strategy Developed the strategic plan and geographical expansion of “Ayloul” inside and outside Lebanon Elaborated the financial analysis of the projected income based on “Ayloul” expansion plan Elaborated “Ayloul” set of franchise and training manuals Performed a market study of the Food and Beverage industry in Riyadh with a focus on Lebanese cuisine