Rosen

Concept: high-end floral composition concept Hodema’s involvement Performed a market study of the flower wholesaling and retail flower industries in Riyadh Analyzed the flower value chain in Riyadh Studied the competition Elaborated the feasibility study for the flower retail project

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Smart Rep App

Concept: a mobile application to manage and track the medical representatives Hodema’s involvement Performed a market study of the medical and pharmaceutical companies in KSA with a focus on Riyadh, Jeddah and Eastern Province Studies the types of apps and solutions for monitoring and managing medical representatives, delivery of goods, and salesmen sales orders, follow-up, collection and invoicing Analyzed the competition Elaborated the feasibility study for “Smart Rep” and “Mobile Sales/Delivery” app implementation in KSA

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Flagship fitness club and spa

Concept: flagship fitness club and spa in Jeddah with female and male sections for 200 people each, including outdoor activities such as a track for boot camp, classes, private rooms for VIP and a restaurant offering healthy food Hodema’s involvement Reviewed the client’s initial project Reviewed the project’s layouts Developed the concept for a flagship fitness club and spa in Jeddah

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Aani & Dani Chocolatier

Concept: retail store with 30 outlets in Riyadh and a central production unit Hodema’s involvement Performed a general assessment on “Aani & Dani Chocolatier” Provided a set of recommendations for improvement Created the brand’s set of operating manuals

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Eurobakery

Concept: bakery concept located inside “Euro Marché” in Riyadh offering Arabic and French bread, Arabic sweets, cakes, pastries, hotdog and burger buns, mouajjanat and mini-sandwiches Hodema’s involvement Assessed “EuroBakery” in Riyadh Developed a concept for a flagship bakery outlet in Riyadh Elaborated the project’s business plan and financial projections Assisted in the project’s development Assisted the owners in the elaboration of “EuroBakery” menu Provided ongoing support in the post-opening phase

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Papabubble

Concept: candy shop Hodema’s involvement Acted as the exclusive representative for “Papabubble” franchisee in KSA

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Industrial bakery

Concept: industrial bakery Hodema’s involvement Performed a market study on the industrial bakeries in Jeddah Developed the concept for an industrial bakery in Jeddah

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Bakeries market study

Concept: bakery Hodema’s involvement: Performed a market study of the bakeries industry in Jeddah Studied the bakeries’ supply in Jeddah Analyzed the competition Analyzed the demand for the bakeries’ industry in Jeddah Identified the bakeries’ trend in Jeddah and on the regional market Identified the investment opportunities in opening a bakery project in Jeddah

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Crunchez

Concept: Cookies and cupcakes bakery Seating capacity: 20 Hodema’s involvement Performed a full assessment on the bakery through several spot checks, mystery visits and team interviews Presented a series of recommendations in order to improve operations and develop the brand as a franchise in the Kingdom and the Gulf Developed the brand’s set of operating manuals Assisted Crunchez owner and chef in franchising his brand

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Boutique catering company

Concept: Mid to high-end boutique catering company Hodema’s involvement: Performed an overview of the catering market in KSA Eastern province with a focus on social catering Assessed the project’s location  Developed a concept for the catering company project in Al Khobar Elaborated a business plan and financial projections for the catering company project

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Catering company

Concept: mid to high-end catering company Hodema’s involvement Performed an overview of the catering companies in KSA Developed the concept for a mid to high-end catering company in KSA Elaborated the project’s feasibility study

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Catering company

Concept: Mid to high-end catering company Hodema’s involvement: Performed an overview of the catering companies market in KSA including general and aviation catering companies Developed a concept for a mid to high-end catering company in KSA Elaborated guidelines on the kitchen operation including production, logistics and human resources Provided recommendations on the expansion potential of the catering company Elaborated a business plan and financial projections for the project

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