- Concept: all day breakfast outlet in Badaro
- Hodema’s involvement
- Set up “Sawani Falfoul” franchising department
- Developed the strategic expansion plan and geographical distribution of “Sawani Falfoul” outside Lebanon
- Performed a financial analysis of the projected franchising income based on a typical outlet performance for “Sawani Falfoul”
- Elaborated “Sawani Falfoul” set of franchise and training manuals