- Concept: Healthy lifestyle food concept serving gluten free, sugar free, soy free, yeast free, natural and organic products
- Hodema’s involvement
- Set up “Kitchen Confidential” franchising department
- Developed the brand’s strategic expansion plan and geographical distribution inside and outside Lebanon
- Elaborated a financial analysis based on a typical outlet performance
- Elaborated “Kitchen Confidential” set of franchise and training manuals
