- Concept: restaurant – café
 
- Hodema’s involvement
- Assessed The Beazbee’s operations
 
- Elaborated The Beazbee set of franchise manuals
 
- Followed up on manuals outsourced to third parties
 
- Set up The Beazbee franchise department
 
- Developed the brand’s strategic plan and geographical expansion
 
- Elaborated the financial analysis based on a typical outlet performance