- Concept: Lebanese restaurant in Aannaya
- Hodema’s involvement:
- Set up “Ayloul” expansion strategy
- Developed the strategic plan and geographical expansion of “Ayloul” inside and outside Lebanon
- Elaborated the financial analysis of the projected income based on “Ayloul” expansion plan
- Elaborated “Ayloul” set of franchise and training manuals
- Performed a market study of the Food and Beverage industry in Riyadh with a focus on Lebanese cuisine
