- Concept: chicken-based concept, and pizza and burger concept
- Hodema’s involvement
- Assessed “5 Chicks" and "P's & B's” in Beirut
- Created both brands’ franchising departments
- Developed the strategic expansion plan and geographical distribution of both brands inside and outside Lebanon
- Performed a financial analysis for both brands
- Elaborated “5 Chicks" and "P's & B's” set of franchise and training manuals
