Concept: Restaurant located at the King Khufu Center at Giza Plateau in Cairo serving Egyptian flavors paired with Mediterranean finesse Hodema’s involvement: Set up “Khufu’s Bistro” franchising department Developed the brand’s strategic plan and geographical expansion outside Egypt Elaborated the project’s financial analysis of the projected income Elaborated “Khufu’s Bistro” set of franchise and training manuals

Concept: Restaurant offering a selection of Italian dishes and authentic pizza located by the Nile River in Cairo Hodema’s involvement: Set up “Pier88” franchising department Developed the brand’s strategic plan and geographical expansion outside Egypt Elaborated the project’s financial analysis of the projected income Elaborated “Pier88” set of franchise and training manuals

Concept: Pizzeria located in Al Gouna Hodema’s involvement: Set up “Don Bisho” franchising department Developed the brand’s strategic plan and geographical expansion outside Egypt Elaborated the project’s financial analysis of the projected income Elaborated “Don Bisho” set of franchise and training manuals

Concept: Upscale restaurant located at the King Khufu Center at Giza Plateau in Cairo serving traditional Egyptian cuisine Hodema’s involvement: Set up “Khufu’s” franchising department Developed the brand’s strategic plan and geographical expansion outside Egypt Elaborated the project’s financial analysis of the projected income Elaborated “Khufu’s” set of franchise and training manuals

Concept: boutique hotel in Cairo consisting of 10 to 20 rooms, a tea room, a bar, a meeting room, a restaurant and a swimming pool Hodema’s involvement Assessed the project’s location Analyzed the competition Developed the concept for a boutique hotel in Cairo Elaborated a feasibility study for the project

Concept: diet center offering consultancy, diet packages and meals Hodema’s involvement Performed a market study of the diet centers in Cairo Developed the concept for a diet center project in Cairo Elaborated the project’s feasibility study Assisted in the project’s implementation phase

Concept: café restaurant Hodema’s involvement Assessed “Rotana Café” in Cairo Provided a set of recommendations for improvement

Concept: Casual restaurant offering international cuisine Hodema’s involvement Assessed “Chez Edy” and “The Edwards” Elaborated “Chez Edy” set of franchise manuals Set up “Chez Edy” franchising department Elaborated the brand’s strategic development and geographical planning outside Egypt Performed a financial analysis of the projected franchising income based on a typical outlet performance

Concept: restaurant serving international cuisine in Kinshasa Hodema’s involvement Assessed “Le Palais” Provided the client with a set of recommendations to optimize its operation

Concept: Food retail outlet Hodema’s involvement Assessed Wadi Fresh outlet in Cairo in terms of concept, premises, product offering and operations Conducted an overview of the food retail shops and rest houses on the desert road from Cairo to Alexandria

Concept: Egyptian theatrical entertainment project consisting of a Food and Beverage outlet offering Middle Eastern cuisine, and providing entertainment services Hodema’s involvement Elaborated a business plan and financial projections for the project

Concept: Day beach in Egypt Hodema’s involvement Created the concept of a beach and restaurant in Egypt’s Northern coast Elaborated the project’s business plan and financial projections