Concept: Saudi café-restaurant offering mid-end Saudi Hijazi specialties in Dubai Hodema’s involvement: Analyzed the competition Developed the concept of a Saudi café-restaurant Elaborated the project’s feasibility study

Concept: restaurant offering Northern Indian cuisine with 8 outlets in UAE Hodema’s involvement Performed a general assessment on the eight outlets of “Kulcha King” across the UAE Provided a set of recommendations to enhance their operation Analyzed the brand’s quantitative and qualitative customer behavior in UAE Assisted in “Kulcha King”’s rebranding, interior revamping, and menu and business model creation

Concept: café, cooking classes and catering Hodema’s involvement Assessed “Culinary Boutique”’s operations Conducted a competition analysis Set up the brand’s franchising department Developed the brand’s strategic expansion plan inside and outside UAE Performed a financial analysis of a typical all-in-one concept Elaborated the brand’s franchise and training manuals

Concept: café-restaurant in Dubai District Design Hodema’s involvement Performed an overview of the Food and Beverage market in Dubai with a focus on café-restaurant concepts Assessed the project’s location Developed the concept for a flagship Food and Beverage project in Dubai Elaborated the project’s feasibility study

Concept: fast casual restaurant with three outlets in Dubai Hodema’s involvement Assessed “S’wich” Provided a set of recommendations to improve the operation Assisted the team in the set-up of S’wich franchise department Conducted a financial analysis for the franchise Developed the strategy for the brand’s expansion outside Dubai Elaborated the franchise manuals

Concept: pizzeria in Abu Dhabi Hodema’s involvement Completed a market study on the pizzerias supply and demand in the UAE Developed a business plan Assessed all Figaro’s Pizza outlets in the country Elaborated strategic recommendations for the development of the brand across the UAE

Concept: restaurant in Dubai offering traditional Levantine cuisine with an Aleppo inspiration namely “Orfaliyet” including 8 to 12 items of contemporary modern Arabic cuisine in addition to classic items Hodema’s involvement Developed the concept for “Karaz” flagship Food and Beverage project in Dubai Elaborated a business plan and financial projections for the project

Concept: Japanese bakery and café in Dubai Hodema’s involvement Assessed “Yamanote Atelier” Elaborated its set of franchise manuals Assisted the owners in the brand’s expansion plan outside the UAE

Concept: Turkish restaurant in Dubai Hodema’s involvement Assessed “Afiyet Olsun” Provided recommendations to optimize its operations

Concept: casual restaurant in Dubai offering Foul, Fatteh, and Hummus items Hodema’s involvement Reviewed the Foul, Fatteh, and Hummus initial project Performed a market study of the food and Beverage industry in Dubai with a focus on Foul, Fatteh, and Hummus offering Assessed the project’s location Developed the concept Elaborated the project’s feasibility study Assisted in the project’s implementation phase

Concept: Restaurant bar and lounge including a cigar lounge, lounge and “bridge” area Hodema’s involvement Performed a market study of the restaurant bars in Dubai Assessed the project’s location Developed a concept for the restaurant bar and lounge project in Dubai Elaborated a business plan and financial projections for the project Followed up on the architecture, interior and graphic designs Assisted in the menu engineering and the selection of the Executive Chef Selected the tableware and smallware Assisted in the recruitment of the management team

Concept: Bakery/pastry and coffee shop Hodema’s involvement Performed an overview of the Food & Beverage market in Dubai with a focus on bakeries/pastries/coffee shops Developed a concept for the flagship outlet in Dubai Elaborated a business plan and financial projections for the project Elaborated a strategic development and geographical plan for the expansion of the brand in UAE