Semsom

Concept: restaurant offering modernized Lebanese cuisine Hodema’s involvement Assisted in the menu update for Semsom’s existing and upcoming outlets Assisted in the menu engineering for Semsom’s existing and upcoming outlets Analyzed the competition in each city where Semsom is present Performed a customer mapping for Semsom outlet in each city Acted as exclusive representative for “Semsom” with potential franchisees in the MENA region Provided strategic consulting for “Semsom” in KSA and Kuwait