Ritika
- Concept: Lebanese retail brand specialized in women fashion shoes and bags with currently 10 stores and 4 outlets in Lebanon
- Hodema’s involvement
- Set up “Ritika” franchising department
- Elaborated the brand’s strategic development and geographical planning outside Lebanon
- Performed a financial analysis based on a typical store performance
- Elaborated “Ritika” franchise manuals
- Elaborated “Ritika” retail store and warehouse training manuals
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