Concept: All-day restaurant offering International cuisine Hodema’s involvement Evaluated “Kaffeine” franchisability Created “Kaffeine” franchising department Developed the brand’s strategic expansion and geographical planning outside Lebanon Elaborated a financial analysis of the projected franchising income based on a typical outlet Elaborated “Kaffeine” set of franchise and training manuals
Concept: TexMex restaurant Hodema’s involvement Evaluated “Escobar” franchisability Created “Escobar” franchising department Developed the brand’s strategic expansion and geographical planning outside Lebanon Elaborated a financial analysis of the projected franchising income based on a typical outlet Elaborated “Escobar” set of franchise and training manuals
Concept: coffee shop in Downtown Beirut Hodema’s involvement Assessed the project’s location Developed the concept for a flagship Food and Beverage outlet in Beirut Elaborated the project’s feasibility study
Concept: a patent consisting of thermal insulation, sound absorption, fire resistance Hodema’s involvement Set up “Starta Co light weight concrete” franchising department Developed the strategic plan and geographical expansion of “Starta Co light weight concrete” outside Lebanon Elaborated the financial analysis of the projected franchising income based on a typical process performance
Concept: mixed-use project in Kaslik Hodema’s involvement Assessed the project’s location Developed a concept/leasing strategy for a mixed-use project in Kaslik Elaborated the project’s feasibility study
Concept: restaurant offering Lebanese fusion cuisine with shisha in a villa which was built in the 1880’s spread over a plot of land of 1,200 sqm in Naccache Hodema’s involvement Assessed the project’s location Performed a flash feasibility study for the project Developed the concept for a flagship Food and Beverage outlet in Naccache Elaborated the project’s feasibility study
Concept: mixed-use project consisting of a lounge club with a city view, a fish restaurant, and a pool lounge located at Seaside Arena Hodema’s involvement Assessed the project’s location Developed the concept for a pool lounge and Food and Beverage outlets in Beirut Elaborated the project’s feasibility study
Concept: Four Star deluxe service ApartHotel in Achrafieh Hodema’s involvement Performed mystery shopper sit visits to “The Key Aparthotel” Evaluated the customer experience of the following departments: Rooms division, Food and Beverage to include all day restaurant and room service, the spa and the sales/reservations
Concept: mixed-use project spread over a plot of land of 24,000 sqm in Houmal and consisting of 2 villa offices, a boutique hotel of 36 rooms and a duplex, a restaurant, a meeting room, an outdoor event venue, an auditorium, a spa, a gym, a swimming pool, and two underground parking lots Hodema’s involvement Assessed the project’s location Developed the concept for a mixed-use project in Houmal Elaborated the project’s feasibility study
Concept: Pastry shop and tea house offering gourmet and innovative desserts, sandwiches, salads, and specialty coffee as well as cooking classes Hodema’s involvement Set up “Neo Gourmet” franchising department Developed the brand’s strategic expansion plan and geographical distribution inside and outside Lebanon Elaborated a financial analysis based on a typical outlet performance Elaborated “Neo Gourmet” set of franchise and training manuals
Concept: mess free sandwich concept made with baguette and local Lebanese food Hodema’s involvement Analyzed the competition Developed the concept for a flagship Food and Beverage outlet in Beirut Elaborated the project’s financial projections Assisted in the project’s implementation phase
