Ritika

• Concept: Lebanese retail brand specialized in women fashion shoes and bags with currently 10 stores and 4 outlets in Lebanon
• Hodema’s involvement
  • Set up “Ritika” franchising department
  • Elaborated the brand’s strategic development and geographical planning outside Lebanon
  • Performed a financial analysis based on a typical store performance
  • Elaborated “Ritika” franchise manuals
  • Elaborated “Ritika” retail store and warehouse training manuals