Concept: restaurant serving Lebanese, Armenian and international cuisines, Café Al Shams, a wedding venue, kids’ playground and bowling as well as catering services
Hodema’s involvement
Set up “Al Shams” restaurant expansion strategy
Developed the strategic expansion plan and geographical distribution of “Al Shams” restaurant inside and outside Lebanon
Performed a financial analysis of the projected income based “Al Shams” restaurant expansion plan
Elaborated “Al Shams” restaurant franchise and training manuals