- Concept: All day Italian restaurant coffee shop
- Hodema’s involvement
- Performed an overview of the Italian coffee shops in Beirut
- Developed a concept for an Italian coffee shop
- Elaborated the flagship outlet’s business plan and financial projections
- Assisted in the architecture, interior and graphic designs, and menu engineering
- Assisted in the recruitment of the management team
- Set up the operation
- Acted as owner representative
- Supported the client in the loan negotiations
- Elaborated the coffee shop’s set of operating manuals