- Concept: Cookies and cupcakes bakery
- Seating capacity: 20
- Hodema’s involvement
- Performed a full assessment on the bakery through several spot checks, mystery visits and team interviews
- Presented a series of recommendations in order to improve operations and develop the brand as a franchise in the Kingdom and the Gulf
- Developed the brand’s set of operating manuals
- Assisted Crunchez owner and chef in franchising his brand