- Concept: Egyptian investment group venturing into the Food and Beverage business in KSA
- Hodema’s involvement
- Performed a market study of the Food and Beverage industry in Jeddah
- Analyzed the main Food and Beverage areas in Jeddah
- Studied the Food and Beverage franchising market in Jeddah
- Analyzed the competition of five categories (Bistrot, Asian restaurant, Tea lounge/café, Italian restaurant, steak house)
- Identified the ideal investment opportunities in the Food and Beverage market segments in Jeddah
- Evaluated their concepts viability on the Jeddah market
- Provided a set of recommendations for investing in the Food & Beverage industry in Jeddah
