- Concept: retail shop producing and selling artisanal honey
- Hodema’s involvement
- Set up “L’Atelier du Miel” franchising department
- Developed the strategic expansion plan and geographical distribution of “L’Atelier du Miel” inside and outside Lebanon
- Performed a financial analysis of the projected franchising income based on a typical outlet performance for “L’Atelier du Miel”
- Elaborated “L’Atelier du Miel” set of franchise and training manuals
- Assisted in the elaboration of “L’Atelier du Miel” architecture manual
