Concept: specialty coffee shop and broasted chicken concept
Hodema’s involvement:
Performing a market study of the coffee shops and broasted chicken concepts in Kuwait, Dubai, Abu Dhabi, Baghdad, Erbil, Doha, Jeddah, Riyadh and Eastern Province
Analyzing the competition of each segment in each city
Evaluating the two concepts viability on the Kuwait, Dubai, Abu Dhabi, Baghdad, Erbil, Doha, Jeddah, Riyadh and Eastern Province markets