- Concept: Retail shop selling gourmet foods ranging from organic healthy food items to gluten-free delicacies, as well as catering services
- Hodema’s involvement
- Assessed “Aziz” including premises, operations, concept, communication, branding, and marketing strategy, financial performances and strategic vision
- Set up “Aziz” expansion strategy
- Developed the brand’s strategic expansion and geographical planning outside Lebanon
- Elaborated “Aziz financial analysis based on its expansion plan
- Elaborated “Aziz” set of operating and training manuals
- Followed-up on the Information technology (IT) manual outsourced to third party
